shubh.lately

where i've worked.

Emversity

20+launches
~50%CTR lift
70+creators onboarded
105payments managed
Product Marketing InternJun 2026
  • Supported 20+ launches across channels
  • Lifted CTR by ~50% through sharper creative and audience segmentation
  • Automated the campaign calendar so WhatsApp campaigns shipped on time
  • Rebuilt AI creative prompt frameworks into reusable systems
Project Management InternApr to Jun 2026
  • Built a 70+ creator database from scratch
  • Managed 105 campaign payments end to end
  • Introduced a three-layer ID system: influencer, deal, campaign
  • Built an invoice generator to replace manual invoicing
Shubh with two colleagues at the Emversity office
At Emversity.

Parv Essentials

₹70Krevenue
200+customers
3mall pop-ups
10mystery boxes, sold out
Co-founder & Creative DirectorAug to Oct 2025
  • Generated ₹70K in revenue from 200+ customers across 3 mall pop-ups, with zero ad spend
  • Built the brand end to end: positioning, logo, tagline and stall design
  • Designed 3 stall hooks to pull footfall: live magic, push-ups for discounts, roll the dice
  • Rescued a rain-hit day by launching 10 mystery boxes at ₹300, sold out the same day
Shubh and the Parv Essentials team at their jewellery stall, holding a 66% off sign
The Parv stall at a pop-up.